Search Icon

Connect Iowa Releases Report on Critical Broadband Link

For more information contact:


Jessica Ditto



Connect Iowa Releases Report on Critical Broadband Link Between Job Seekers and Employers

Report finds 38% of Iowa Businesses Advertise Jobs and Accept Applications Online


July 11, 2012 (DES MOINES, IA) – Today, Connect Iowa is releasing a new report focusing on the critical link between jobs and broadband across the state. The report, Broadband: Empowering Iowa’s Workforce, reveals the growing importance of the Internet in connecting Iowa’s workforce to employers.


Here are some highlights of the report:

·         Among businesses that use the Internet, 38% (or approximately 24,000 businesses) advertise job openings or accept job applications online.

·         Approximately 1,000 Iowa businesses only accept job applications online.

·         Nearly two-fifths (39%), or approximately 720,000, of Iowans search or apply for jobs online.

·         Rural Internet users are significantly less likely to use the Internet to search or apply for jobs. Forty-two percent (42%) of non-rural Iowa Internet users search or apply for jobs online, while only 35% of rural Iowa Internet users search or apply for jobs.

·         More than one-half of adults with annual household incomes of less than $25,000 (53%) go online and search or apply for jobs.

·         Approximately 57,000 Iowa businesses still do not utilize the Internet to attract and

recruit new workers.

·         Approximately 149,000 low-income adults in Iowa use the Internet to search or apply for jobs online.


“This new report makes it clear that broadband is critical to empowering Iowa’s workforce,” said Connect Iowa Program Manager Amy Kuhlers. “The Internet’s growing importance in connecting people to jobs across the state is just one more reason the Connect Iowa initiative is working so aggressively to ensure all Iowans, especially those in rural areas, have access to quality broadband service and digital literacy training.”


"The kinds of projects we are attracting to Iowa will demand that we have widespread broadband deployment," said Debi Durham, director of the Iowa Economic Development Authority. “This report underscores the ever-growing importance companies are placing on the Internet –– especially as a way to find employees to fill their jobs."


Connect Iowa is actively working to bridge the technology gap among all Iowans to ensure everyone has access to the life-enhancing and lifesaving applications and services that broadband provides. Increasing broadband usage among Iowa’s residents now will pave the way for future economic growth and prosperity across the entire state.


“The effects of globalization and the diversification of our growing economy here in Iowa require that we embrace technology at every opportunity,” said Iowa Workforce Deputy Director Ed Wallace. “Expanding broadband and Internet capabilities across the state will help us grow and retain the jobs of the future.”


Anyone with an interest in bringing better broadband to local homes and businesses is encouraged to join in the Connect Iowa community planning effort. For more information on how to get involved, please contact Kuhlers at or (515) 421-2561.


# # #


A copy of the report Broadband: Empowering Iowa’s Workforce can be found at


About Connect Iowa: Connect Iowa is a subsidiary of Connected Nation and operates as a nonprofit in the state of Iowa to promote broadband access, adoption, and use. The Iowa Economic Development Authority (IEDA) is leading the initiative to increase broadband Internet access throughout rural Iowa. Connect Iowa was commissioned by the state to work with all broadband providers in Iowa to create detailed maps of broadband coverage and develop a statewide plan for the deployment and adoption of broadband. For more information visit:

Sign up to receive news updates



Iowa Economic Development Authority
200 East Grand Avenue
Des Moines, Iowa 50309
Phone: 1.515.348.6200
email: Email Us

Drop Us a Line.

Stay Informed.
Sign Up to Receive Updates.
Emails highlighting economic development news, program updates and upcoming events.